Atento's Sales solution is complemented by services that add value to the companies' businesses, assuring greater knowledge of its business processes, generating information for decision-making and leading to operational excellence.

Data Intelligence for sales campaigns

To identify the customers most likely to respond to a sales campaign, and also those with the tendency to establish a long-term relationship with companies, Atento uses statistical models in its campaigns that provide contact with the appropriate people during the most convenient time slots and in the best way.

• Strategic segmentation of campaigns
• Management of mailings
• Analysis of purchase intent
• Sales funnel
• Best time to call
• Effectiveness of channels
• Brand-new x Frequency x Value
• Do not call - protected mailing
• Publication of results via dashboards

Knowledge of the customer

With the objective of better understanding the perception, behavior, expectations and needs of customers, Atento offers a combination of value-added services which, with the application of survey techniques and analysis, provide companies relevant information regarding the experiences of its users.

Benchmarking

Evaluation, from the perspective of the end customer, of products, services or administrative practices of our customers' competitors, by way of qualitative research methodologies that simulate a customer's behavior during some steps or during the total life cycle and in different channels of relationship such as telephone, chat, email and self-service on the web.

Surveys

Solution that reveals knowledge of the level of satisfaction and loyalty of the customers regarding products and services, by way of qualitative and quantitative survey methods and contemplating various techniques of consulting and analysis, through different relationship channels such as personal, telephone, self-service on the web, ARU, SMS and over trough the life cycle.

Brand monitoring

Follow-up, analysis and treatment of what customers and opinion leaders say on the web, at points of purchase, blogs, discussion forums, among other virtual communities.